Tiger Airways changes logo & name.

[Jayden Laing]

BUDGET carrier Tiger Airways is ditching its famous leaping tiger logo and undergoing a name change as part of a bid to bring the airline into a "new era".

The first aircraft flying under the new name, Tigerair, and colour is to be displayed in Melbourne this morning as CEO Rob Sharp reveals more details of the "revival" of the airline.

The previous tiger logo is being replaced with what the airline has called a "distinctive and contemporary new logo ... embodying the key elements of Tigerair's personality: warm, passionate and genuine". It spells out the airline's new name in grey writing, with some organe sections.

The airline is also unveiling a new-look website.

Full article & new logo here: http://mobile.news.com.au/travel/new...-1226673504751

I personally like the new logo design.